Apple's week went from bad to worse, as reports surfaced that its new operating system update was toxic, breaking both iPhone cellular reception and Touch ID.
In the space of an afternoon, Apple went from launching iOS 8.0.1, to removing it, as the social media vultures circled yet another high profile gaffe.
Cast your vote now for which features you would like to see accidentally disabled in iOS 8.0.2.
— Ed Bott (@edbott) September 24, 2014
The iOS update was designed to remedy the bugs that had affected iOS 8 upon its debut last week, including one that prevented the long-awaited HealthKit apps from working.
It did that, and also fixed third-party keyboard isues, one-handed mode woes, photo library complications and host of other problems.
Unfortunately, the update was found to have broken cell reception and the new iPhone's fingerprint identification function, and, within an hour of its release, it was pulled.
A spokesperson said: "We have received reports of an issue with the iOS 8.0.1 update. We are actively investigating these reports and will provide information as quickly as we can. In the meantime we have pulled back the iOS 8.0.1 update."
While Apple are trying to manage this PR nightmare, that comes a week after the botched debut of the original iOS 8 and just a day after reports of the bending iPhone 6 Plus, the Twitter commentariat were having a splendid day of punning and joking.
BAD APPLE: APPLE UPDATE FALLS FAR FROM TREE — ♥ Margarita ♥ (@margarita) September 24, 2014
Only the iPhone 6 and 6 Plus have been impacted by the faulty update so far; no reports of broken iPads.
Apple stock dropped by about 1.5% on Wednesday.
Another update will surely follow the 8.0.1, but it's safe to assume Apple will want to get this one right instead of rushing it out.