Microsoft Corp. unveiled its latest attempt in beating the likes of Google and Yahoo with Bing. The search engine intends to provide users with enhanced decision making capabilities that other search engines fail to do.


From a competition point of view, it is hard to see how other competitors such as Google and Yahoo cannot replicate or better these features. Microsoft would have gone through considerable effort in partnering with many web portals and websites to use their information which will take substantial amount of time for its competitors to catch up with. However, unless the software giant has utilised proprietary artificial intelligence and decision making algorithms in developing Bing, it does face an uphill task in dethroning Google as the King of the search engines.
The final say though, lies with the users.