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Crystal Palace FC advertised in the FT by administrators



09 February 2010 @ 12:47 pm BST

Crystal Palace Football Club, the South London team with £30 million reported debts is being promoted in the Financial Times newspaper as administrators look for a buyer.

The club, which recently beat Scunthorpe United to climb to 16th place in the table have been docked ten points by the Football League after going into administration.

"The sale of the football club and its associated assets presents an opportunity to acquire a long-established South London club (founded in 1905) currently playing in the Championship division of the Football League and currently enjoying success in the FA Cup (next match against Aston Villa in the fifth round)," reads the advert.

"The club offers many benefits for an investor with a key asset being the well established and highly reputable academy."

Sheffield firm P&A Partnership remain confident of a potential buyer.

Among the key selling points of the team are:

- revenue streams from player contracts (sell-on clauses)

- freehold of the stadium available

- revenue streams from commercial sponsorships, football league and television rights

- 26 players on professional contracts with 16 junior players held on scholarships

- 26,300 capacity stadium held on 25 year lease

- training ground and 'state of the art' academy

Victor Moses, however, a key asset for the team was recently sold 'under-value' for £2.5 million after the team was forced to sell in administration.

The advert predicts £13.8 million revenue by end of the season.

The advert can be found on page 26 of the Companies and Markets of today's FT

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