Brooklyn Beckham goes blond: David and Victoria Beckham's son following Justin Bieber?

Brooklyn Beckham has unveiled his new blond hairstyle on Instagram.

Victoria and David Beckham's 15-year-old son took to the image-sharing app, to show off his bold new look.

"Blonds have more fun," he captioned an image.

Brooklyn credited Australian film director/producer Baz Luhrmann for inspiration and shared a shot from his 1996 flick with Leonardo DiCaprio in Romeo + Juliet.

Brooklyn received mixed reaction from his fans on Twitter and some compared him to Canadian singer Justin Bieber.

The teen heartthrob recently bagged himself his first fashion ad campaign for Polish label Reserved.

Brooklyn, who had his modelling debut last April when he appeared in Man About Town fashion magazine, had shared a sneak peak of the shoot on Instagram.

Meanwhile, it was recently reported that Victoria was stunned to see the female attention Brooklyn received during a recent family holiday.

The 40-year-old singer-turned-fashion designer and the 39-year-old football legend, along with their four children - Brooklyn, Romeo, Cruz and Harper - celebrated the new year's in the Maldives.