Caitlyn Jenner
Having problems remembering the correct pronoun you need to refer to Caitlyn Jenner? Never fear, a Twitter bot is on hand to correct you Reuters

Are you having problems remembering that Bruce Jenner is now Caitlyn Jenner, despite that iconic Vanity Fair cover? Never fear, a Twitter bot has been set up to remind you if you tweet the pronoun "he" rather than "she".

Twitter bots have existed for several years, and while many are malicious spam bots, there are also some that have been coded just for fun, like the Inigo Montoya Twitter bot inspired by the Princess Bride, the Beetlejuice ghostly Twitter bot, or The Scream that forever tweets screams to match Edvard Munch's famous painting.

The Twitter handle @she_not_he is an automated account that searches for any tweets posted on the social network that include mentions of the words "Bruce Jenner" and "Caitlyn Jenner". Since it was started 14 hours ago, it has so far corrected users 940 times.

If the tweets also mention the word "he", even if it is in a correct context talking about Jenner prior to her transition when she was a male Olympic champion, the Twitter account will flag this up with you.

.@beckalee9 Click, whirrrrrr. It's she, not he.

— She not he (@she_not_he) June 2, 2015

.@addri_nana Beep beep! It's she, not he.

— She not he (@she_not_he) June 2, 2015

.@Derulo_LH Booooop! It's she, not he.

— She not he (@she_not_he) June 2, 2015

Caitlyn Jenner's transition has been trending on both Facebook and Twitter since 6pm BST on Monday 1 June, and while some of the tweets are honest mistakes as people get used to Jenner's new female pronoun, other users are not quite as accepting.

The correct way to refer to a transgender woman

The @she_not_he account links back to GLAAD, a communications body that works to accurately represent lesbian, gay, bisexual and transgender (LGBT) people in the media, including transforming their portrayal on social media and in TV shows and the movie industry.

"By sharing her journey with the world, Caitlyn Jenner is accelerating acceptance of transgender people everywhere and reminds us all how important it is to live as your most authentic self," said GLAAD President & CEO Sarah Kate Ellis, in response to the debut of Vanity Fair's July 2015 cover online.

"For a transgender person to step into the world as his or her authentic self is a moment of tremendous freedom," said Nick Adams, GLAAD's Director of Programs, Transgender Media. "The world can now see what Caitlyn Jenner has always known, that she is – and always has been – a woman."

GLAAD has set out a list of Do's and Don'ts for the media when it comes to covering stories about Jenner, which include the fact that male pronouns must be avoided, together with her previous name, once the public has got used to her new identity.

The media is also advised to avoid phrases like "born a man". The correct way to describe Jenner should be as a "transgender woman", and it is important to remember that a person's gender identity (which gender a person relates most to) and sexual orientation (which gender a person is attracted to) are two different things and should not be confused as such.