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Marshall professor highlights branding lessons from Justin Bieber and Lady Gaga
Ira Kalb, professor of Marketing at the Marshall School of Business elaborates on BNET on the concrete branding lessons that youth icons Lady Gaga and Justin Bieber present for marketing professionals around the world.
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Marshall professor highlights branding lessons from Justin Bieber and Lady Gaga
Ira Kalb, professor of Marketing at the Marshall School of Business elaborates on BNET on the concrete branding lessons that youth icon...
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Marshall professor highlights branding lessons from Justin Bieber and Lady Gaga Ira Kalb, professor of Marketing at the Marshall School of Business elaborates on BNET on the concrete branding lessons that youth icon...
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