Emma Watson, the charming young star of the "Harry Potter" series of films, now has a new look... complete with hair extensions. Watson is now shooting for Sofia Coppola's new film - "The Bling Ring".

According to the Daily Mail, she was seen on the sets with her brunette hair flowing with a poker straight 'do to below her shoulders. The star stepped out in unflattering red jogging bottoms covered by a large bathrobe and despite the sunny weather in Los Angeles, she also wore a large padded jacket over the top of the green gown.

Harry Potter's Hermione Grainger does certainly look like she is on some sort of transformational quest!

Meanwhile, check out some of Emma Watson's different avatars from the past...

Emma WatsonReuters
Daniel Radcliffe, Emma Watson and Rupert GrintReuters
Daniel Radcliffe, Rupert Grint and Emma WatsonReuters
Emma WatsonReuters
British actress Emma WatsonReuters
Emma WatsonEmma Watson Website