Shia LaBeouf, the actor who is now famous for wearing a paper bag on his head inscribed with the words "I Am Not Famous Anymore", will be exhibiting himself, plus bag, at a new art installation in Los Angeles this week.
The actor, who wore the paper bag on his dead at last week's Nymphomaniac premiere, can be seen every day until Sunday 16 February between 11am and 6pm local time at the Cohen Gallery in LA.
Attendee to LaBeouf's #IAMSORRY installation are asked to choose an item from a selection that includes a vase of flowers, a bottle of bourbon and some chocolates, before being escorted into a room to be left alone with the exhibitionist star, who sits in silence wearing the now infamous bag.
One visitor, Maycie Thornton, told Reuters: "You can still see his eyes, and it was like, it was kind of wet under, it looked like he had been crying and his eyes were like so sad.
"So I just immediately got so awkward, because you're like trying to talk to someone who is not talking back to you, in this room by yourself."
This is just the latest in a string of bizarre, headline-grabbing antics from the actor – whose apparent desire to not be famous seems at odds with his blatant attention-seeking.
Is this art? Well, who are we to judge what is art? What we can do though, is judge LaBeouf for being one exceptionally strange individual.
His weird behaviour has been likened to the fake meltdown of actor Joaquin Phoenix, who in 2009 sported a massive beard and pursued a career in hip hop for what was later revealed to be a series of stunts for mockumentary I'm Still Here.
LaBeouf's string of strangeness began when a short film of his was found to have plagiarised the work of author Daniel Clowes. Plagiarised apologies, sky-writing and questioning Jim Carrey's parenting skills followed.
It's almost enough to make you wish he was still the same whiny brat who starred in three Transformers movies.