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Advertising

Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to take some action. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade potential customers to purchase or to consume that particular brand.

Articles About Advertising

Study: More Online Adverts Viewed on Tablet Computers in Q1 2012
Study: More Online Adverts Viewed on Tablet Computers in Q1 2012

By IBTimes AU

Advertisers take notice. Views of online advertisements have been gradually migrating on mobile devices as shown by a new report issued on Thursday by Internet advertising firm Millennial Media. (6:15 am)

MORE TOPICS: IPHONE, SAMSUNG, MANUFACTURING, IPAD, NEW YORK, SMARTPHONE

The Vodafone logo is seen at the counter of the shop as customers look at mobile phones in Prague
64,000 Subscribers Hang up on Vodafone in March Quarter

By IBTimes AU

A high-profile advertising campaign failed to convince thousands of subscribers to remain with Vodafone. (1:56 am)

MORE TOPICS: AUSTRALIA, OPTUS

Make Friends with Companion Diagnostics to Bolster Your Biotech Portfolio: Stephen Brozak

By Street Wise Reports

Hitting just the right target and engineering cells to perform certain tasks will unlock the deep secrets of biology and change the entire paradigm of medicine, says WBB Securities President and Managing Partner Stephen Brozak. (9:56 pm)

MORE TOPICS: NYSE, EUROPEAN UNION, NEW YORK, MANAGEMENT, ANTIBIOTIC, INFECTION

File photo of a booking mugshot of Ted Kaczynski
Unabomber Ted Kaczynski Updates Harvard Alumni Report: 'Awards: Eight Life Sentences'

By IBTimes

Ted Kaczynski, Harvard class of 1962, can't make the 50th reunion -- he's in federal prison for life, as the Unabomber. But he still managed to submit an entry for the alumni report. (7:37 pm)

MORE TOPICS: CALIFORNIA, COURT, MICHIGAN, NEW JERSEY, INVESTMENT

Android Fragmentation: Good or Bad?
Android Fragmentation: Good or Bad?

By IBTimes UK

Is the proliferation of Android devices causing a problem for users and app developers? (3:44 pm)

MORE TOPICS: ANDROID, CHINA, MICROSOFT, IPHONE, SAMSUNG, RUSSIA, IPAD

Anti-tobacco advocates in Indonesia plan to file a class action lawsuit this month using cases of child addicts in the hope of forcing tougher regulations on a society where one in three people smokes.
Child Addicts At Heart Of Indonesia Anti-Smoking Lawsuit

By Reuters

Anti-tobacco advocates in Indonesia plan to file a class action lawsuit this month using cases of child addicts in the hope of forcing tougher regulations on a society where one in three people smokes. (2:43 pm)

MORE TOPICS: ADDICTION, LAWSUIT

The meteoric rise of a natural, healthy alternative to sugar - a holy grail for the food industry - might just be a little too good to be true. In two years stevia, a plant used for centuries by Paraguay's Guarani Indians, has shot to prominence in p
Stevia: Miracle Sweetener May Have A Sour Note

By Reuters

The meteoric rise of a natural, healthy alternative to sugar - a holy grail for the food industry - might just be a little too good to be true. In two years stevia, a plant used for centuries by Paraguay's Guarani Indians, has shot to prominence in products by Coca-Cola, Danone and Merisant. (2:29 pm)

MORE TOPICS: EUROPEAN UNION, JAPAN, LONDON

Facebook IPO: Let’s Face It

By Industry Leaders Magazine

Facebook Inc, the California based world's largest social networking site rang the bell on NASDAQ on 18th May, 2012. What started off as a simple algorithm in a dorm in Harvard is now publicly listed at $38 per share to raise $18.4 billion. (May 24)

MORE TOPICS: GENERAL MOTORS, CALIFORNIA, FACEBOOK, RETAIL

First, Do Good When Mining for Gold: Benoit La Salle

By Street Wise Reports

Benoit La Salle is the founder, president and CEO of SEMAFO, a mining company that rates its work in sustainability and community building as high as it does its gold production. In an exclusive interview with The Gold Report, La Salle tells investor... (May 23)

MORE TOPICS: CHINA, GOLD, NYSE, MANUFACTURING, COPPER, MANAGEMENT

Will 'Peak Gold' Exploration Continue to Grow?: USGS' Micheal George

By Street Wise Reports

Global gold production is at an all-time high, according to a new report from the U.S. Geological Survey. In this exclusive interview with The Gold Report, the Survey's Mineral Commodities Specialist Micheal George pinpoints where the gold is co... (May 23)

MORE TOPICS: CHINA, GOLD, GOLD PRICES, AUSTRALIA, COPPER, MEXICO

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