Manchester United are reportedly refusing to meet Barcelona's valuation to sign priority target Pedro Rodriguez, according to the Mirror.
The Red Devils are yet to submit a formal offer to the Catalan club, but according to Spanish daily AS, the club have sent emissaries to Camp Nou to finalise the deal for the forward.
United are flush with funds following the sale of Angel Di Maria to Paris Saint-Germain on Thursday (6 August), and are expected to expedite a move for Pedro, who is keen on a move to the Premier League.
The 28-year-old forward's former club president revealed that the Barcelona star has already told his friends and family regarding his imminent move, but the club's technical director Robert Fernandez has confirmed that the club have not received any offers for the player thus far.
Moreover, he reiterated that any interested club will have to meet their €30m (£21.1m, $32.7m) valuation of the player, as the club are keen that the attacker remains at Camp Nou.
"If someone wants to sign Pedro, they will have to activate his release clause. He has a clause of €30m. We are waiting to see if any team will decide to pay it. But we don't want him to go. If he goes, Barca lose a player who is capable of offering things both on and off the pitch. And this is very difficult," Fernandez said, as quoted by Sport.
Louis van Gaal has indicated that United need players, who can add speed and creativity to the team, and has identified Pedro to fill the void left by the Argentine winger.
The report claims that the 20-time English champions, however, are reluctant to meet the Catalan giants' valuation as they believe that the player will have no resale value following his move to Old Trafford and currently value him at around £17m ($26.3m).