West Indies batsman Chris Gayle has found himself embroiled in a sexism row after asking out Australian journalist Mel McLaughlin during a pitch-side interview for a Big Bash League match on 4 January. Gayle says he was joking when he made the remarks during the live TV broadcast, and has since apologised and been fined by Melbourne Renegades.

Having just finished his innings for the Renegades in a nationally televised Twenty20 match in Hobart, Australia, he was approached for an interview by Channel 10 reporter McLaughlin. After suggesting that he had played well in order to get an interview with McLaughlin, the big-hitting batsman directed personal remarks towards her.

"To see your eyes for the first time is nice," the 36-year-old said. "Hopefully we can have a drink afterwards. Don't blush baby."

The comments were immediately condemned by the Big Bash League and Channel 10, who said McLaughlin had been angered and upset by the encounter. Gayle, speaking to reporters later in the day, said a "simple joke" had been "blown out of proportion". The Jamaican cricket star has since apologised, and was fined A$10,000 [£4,888] by Melbourne Renegades.

Describing himself as 'Universe Boss' on his Twitter and Instagram account, the cocksure athlete is not shy about posting pictures of his playboy antics to his millions of followers.

Chris Gayle defends asking reporter out in live broadcast as 'joke'IBTimes UK

Watch it Mek mi phuck up dah party yah - u nuh see seh man fresha dan nautica.... @linkylinks20 #BTR we there soon!

A photo posted by Chris Gayle (@chrisgayle333) on

This is dope! #StressOut #SorryNotSorry

A photo posted by Chris Gayle (@chrisgayle333) on

Had to take a selfie on stage! Lol

A photo posted by Chris Gayle (@chrisgayle333) on

For the vine...

A photo posted by Chris Gayle (@chrisgayle333) on

#tbt

A photo posted by Chris Gayle (@chrisgayle333) on

#tbt #negril #jamaica #sexy @alainesinga #king #gayle #all #white

A photo posted by Chris Gayle (@chrisgayle333) on

Thanks for the cheers ladies...

A photo posted by Chris Gayle (@chrisgayle333) on

Love me or hate me - Still will be me!

A photo posted by Chris Gayle (@chrisgayle333) on

Director making a point at the time.. Cut then Action!

A photo posted by Chris Gayle (@chrisgayle333) on

#ChrisInParis - The boobs caught my eyes...I did give them a squeeze off camera ??

A photo posted by Chris Gayle (@chrisgayle333) on