A supermarket where the only customers are the world's most beautiful women, dressed head to toe in Chanel? It must be Paris.

For his Paris Fashion Week show, designer Karl Lagerfeld transformed the Grand Palais into the "Chanel Shopping Centre". The shelves were stocked with smoked salmon, caviar and exclusive Chanel branded items such as haute ketchup and eau de Chanel. Models strutted the aisles, showing off Lagerfeld's visions in tweed.

As the show ended, Cara Delevingne walked hand in hand through the supermarket with the designer, much to the delight of the celebrities on the front row, including Rihanna, Keira Knightley, Anna Wintour and Leigh Lezark.

Karl and Cara
Karl Lagerfeld and Cara Delevingne walk hand in hand through the "Chanel Shopping Centre" inside the Grand PalaisReuters
rear view
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chanel supermarket
Models show off creations in the aisles of the "Chanel Shopping Centre" in the Grand PalaisReuters
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pink
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chanel black
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jars
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rihanna
Rihanna is surrounded by photographers after the Chanel showReuters
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Keira Knightley, Anna Wintour, Leigh LezarkGetty