One of Britain's oldest native dog breeds, the English Setter, has for the first time become at risk of extinction.
The breed only numbered 234 registrations last year, according to Kennel Club registration statistics released today, a 33 percent decline on 2010. There has been a decline of almost two thirds in the number of English Setters today, compared to ten years ago.
A breed is deemed to be at risk of extinction when it numbers less than 300 puppy registrations each year.
Falling significantly below this number, the English Setter is now one of 25 species on the Kennel Club's Native Vulnerable Breeds list.
"Celebrities, popular culture and fashion play a big part in today's society and unfortunately, dogs are not immune from our fickle tastes," explains Caroline Kisko, Kennel Club secretary.
"The latest victim is the English Setter, a wonderful and loyal breed, while the number of Siberian Huskies have more than trebled in this county in the last 10 years.
"This unfortunately is reflected in the growing number of exotic breeds seen coming into our breed rescue societies, as people realise that they can't give them the exercise, grooming or other care that they need," Kisko added.
The club also released statistic showing the most 'vulnerable breeds' in the UK, achieve 300, or fewer registrations each year in the UK. The breed which appears to be in the biggest danger is the otterhound, with only 38 registrations in the UK last year.
This slideshow reveals what the Kennel Club believes are the 10 breeds who are at most risk of extinction.