GPU
RAM supply problems could eventually result in GPU shortage. Pexels

PC gamers are bracing for another shaky hardware cycle as warnings mount that a global memory crunch could derail graphics card upgrades well into 2026.

Industry watchers say a surge in AI investment is shifting massive DRAM supplies away from consumer GPUs, driving prices sharply higher and leaving gamers facing shortages reminiscent of the pandemic and crypto-mining eras.

AI Demand Squeezes Next-gen GPUs

The concern is not just about availability but timing. Kingston Datacenter SSD Business Manager Cameron Crandall said in an interview with The Full Nerd Network that memory prices have already risen 246% in 2025, with shortages now expected to persist until late 2027.

For players planning to refresh ageing rigs ahead of major releases, the prospect of delayed launches and inflated prices is fuelling anxiety across forums and social media.

Yet the mood is not entirely defeatist. Veteran PC gamers note that the hobby has weathered similar disruptions before, from COVID-era factory shutdowns to the cryptocurrency boom that swallowed GPUs wholesale. Many argue the real question is not whether PC gaming will survive, but how the next wave of games and hardware strategies will adapt to constrained supply.

At the centre of the storm is NVIDIA, which dominates the high-end graphics market. According to PC Gamer, industry sources suggest the company may reduce production of its RTX 50-series cards by as much as 30–40% in early 2026 as DRAM is reallocated to more lucrative AI accelerators.

Mid-range models such as the RTX 5060 and RTX 5070 are reportedly at risk of being paused or pushed back, while flagship cards like the RTX 5090 and RTX 5080 are increasingly modified for AI workloads.

The situation is compounded by changes in how memory is supplied. Third-party board partners are said to be losing access to bundled DRAM, forcing them to source memory independently at far higher prices. That cost pressure is likely to be passed on to consumers, further shrinking the pool of affordable upgrade options.

One influential industry commentator, known online as Grummz, summed up the bleak outlook in a widely shared post: 'We're headed for GPU-less hell in 2026.' The tweet added that high-end cards were being 'pressed into AI', mid-range models paused, and Super variants were delayed indefinitely due to the DRAM shortage.

What It Means For Games In 2026

For developers and players alike, the hardware bottleneck could shape game design choices over the next two years. If large numbers of gamers remain stuck on older GPUs, studios may hesitate to push system requirements aggressively.

Instead, analysts expect a continued emphasis on scalable engines, more innovative upscaling technologies and features that can run acceptably on last-generation cards.

This could be particularly relevant for competitive and live-service titles, where player base size matters more than visual leaps. Single-player blockbusters may still target cutting-edge hardware, but with optional settings that allow broader accessibility.

The delay of next-generation AMD GPUs until at least 2027 also limits competitive pressure on pricing, reducing the incentive for rapid performance jumps.

Some optimists argue that the slowdown could even benefit gameplay innovation. With raw power harder to come by, developers may focus more on AI-driven game mechanics, procedural content and smarter NPC behaviour rather than sheer graphical fidelity.

Others predict a rise in console-to-PC ports tuned for efficiency, as publishers seek stable returns in an uncertain hardware market.

Despite the grim forecasts, many PC gamers are adopting a pragmatic stance. 'It's over for PC upgrades in 2026,' Grummz wrote, before adding a note of perspective: 'But it will get better. We got through covid and crypto and PC gaming will survive this too.'

That resilience is reflected in growing interest in optimisation mods, second-hand markets and incremental upgrades rather than full rebuilds.

While the AI-driven DRAM crunch may stall progress in the short term, few doubt that supply will eventually rebalance. When it does, pent-up demand could spark one of the most significant upgrade waves the PC gaming industry has seen.