iPhone Nano 2012 Release: Apple Rumoured to Launch its Mini Smartphone Reuters

There is a considerable talk about Apple's iPhone 5 which is expected to be launched some time in May.

Speculation is rife about the iPhone Nano which is expected to accompany the next-generation iPhone. Rumours about the iPhone Nano have been taken notice of regularly since the launch of the first iPhone in 2007.

According to the China Times, a low-cost iPhone will be released in 2012 along with the next iPhone. Probably, the device could be designed to compete with the low-end smartphones. It is reported that the iPhone will be small in size as well as cheaper.

The iPhone Nano could be the best option for users who would not want to spend more on smartphones. It could be one of the strategies to entice customers who would want to prefer a smaller and budget-friendly smartphone.

Apple has a pretty solid strategy for targeting the low-end crowded smartphone market, claims WebProNews. The tech giant reduces the price of older versions after the launch of new models. For instance, the price of the iPhone 4 was dropped after the launch of iPhone 4S. Since the Apple devices are more expensive the iPhone Nano would just be affordable for the common people.

"Plenty of Apple's products are out of reach of the average consumer, but there aren't any signs of prices coming down in those categories. The MacBook, in its several forms, is still in hundreds of dollars more than other notebooks, but Apple has always charged high prices, and with annual profits still growing exponentially, "claims Redmond Pie.

According to Information Week, Apple should make the next flagship iPhone bigger and keep its low-cost device the same size as the iPhone, 3G, 3GS, 4 and 4S since, the mid to high-end Android smartphones ship with displays which measure more than four inch.

Apple's every iPhone sold boasts of a 3.5in display. There is stiff competition in the smartphone market with their displays ranging from 3.7in to 5.3in. Hence, Apple needs to come up with a bigger screen smartphone which could add fuel to its advanced technology.