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US President Donald Trump has thrown down the gauntlet to America's biggest trading partners, giving them until Wednesday, 4 June to come up with better trade deals or brace themselves for crushing tariffs starting 8 July—a move that's sending shockwaves through global markets and could hit British shoppers hard in their wallets.

Major economies across Europe and Asia are now racing against time as Washington demands immediate action on everything from market access to red tape reduction. Countries that don't play ball face tariffs that could reach an eye-watering 50%, representing Trump's most combative trade strategy since taking office again.

The US is demanding 'best offers' from countries including the EU, India, Japan, and Vietnam. The requests include reducing tariffs on American goods, eliminating regulatory hurdles such as quotas and agreeing on digital commerce standards.

Partners Caught Off Guard by Aggressive Timeline

The White House has been busy firing off stern letters through its trade office, spelling out exactly what each country needs to deliver. American negotiators aren't interested in drawn-out talks—they want firm commitments now, leaving several governments scrambling to respond.

One senior US trade insider, speaking off the record, put it bluntly: 'We're done with endless chatter. Either they come to the table with real offers or they'll face the consequences.'

Washington's shopping list covers three main areas: slashing taxes on American farm produce, energy supplies and tech gadgets; cutting through bureaucratic nonsense that slows down drug approvals; and sorting out proper rules for digital business across borders.

America's Massive Trade Gap Fuels Tough Stance

Behind Trump's hardball tactics lies a staggering trade deficit that hit £750 billion ($950 billion) last year. The administration reckons foreign countries have been taking advantage of lopsided deals that make it tough for American companies to compete fairly overseas.

The wish list includes major cuts to farming taxes, faster approval systems for medicines, and clearer guidelines for handling data across international boundaries. Trump's team argues these changes would fix problems that have been festering for years.

Britain has managed to hammer out a basic framework deal, though trade experts stress this is nowhere near a full agreement yet.

India Shows Promise for Quick Deal

Behind closed doors, talks with India seem to be moving faster than anywhere else. American negotiators are particularly keen to tackle India's sky-high farming taxes—some products face charges above 50% for essentials like wheat, corn and dairy.

India's top commerce official sounded upbeat recently: 'The tone is positive. We're working hard to find common ground.'

If successful, India's agreement could serve as a model for others.

EU and Australia Push Back Against US Demands

The European Union faces a possible 50% tariff on all exports to the US, postponed until Wednesday, 9 July. In response, the EU is preparing €100 billion (£85 billion) in retaliatory tariffs on US products such as cars, medical devices, and chemicals.

Australia, hit with a new 10% US tariff, called it 'unfriendly and unnecessary'.

'We believe in rules-based trade, not knee-jerk tariffs,' said Australia's trade minister.

Even with tensions running high, both sides are still trying to hammer out compromises whilst preparing their backup plans.

How Tariffs Could Impact Prices and Trade in UK

Though Britain isn't in the firing line directly, the knock-on effects could still sting. The UK brings in more than £48 billion ($60 billion) worth of American goods every year, making ordinary families vulnerable when prices start climbing.

If these talks collapse completely, standard US import charges could rocket from 3.4% up past 12%, hitting everything from phones and laptops to groceries and prescription drugs.

'It's the consumer who ultimately pays,' warned one London-based trade analyst.

Companies Warn About Rising Uncertainty

Business groups are sounding the alarm bells, with the National Foreign Trade Council pleading for common sense. In a public statement, it said: 'Policy instability discourages investment and stifles growth.'

Factory owners and shipping firms are getting ready for longer waits at customs, higher transport costs and sudden rule changes that could mess up supply chains they've spent years building.

Make-or-Break 48 Hours Ahead

Wednesday marks the last chance for meaningful progress before the punishment begins on 8 July—timing that coincides with the Republican Party's big convention kicking off.

'This is about more than trade, it's turned into a proper political showdown,' one European diplomat confided.

The next two days will decide whether last-minute negotiations can prevent what economic experts fear could become the most damaging trade war in decades, with consequences rippling out from America to affect supply chains worldwide, everyday prices and global economic stability.

Financial markets continue swinging wildly as investors watch developments unfold, with currency values reflecting deep uncertainty about potential trade disruption across the world's biggest economies.