B2Press Refreshes Its Logo and Identity for a Tech-Led Global PR Future
Following a decade of experience and the launch of its online PR software, B2Press introduces a renewed visual identity that reinforces its technology-led transformation and growing presence across 75 countries.

Amsterdam, The Netherlands — B2Press today announced its renewed logo and visual identity, marking the next stage in the company's evolution from a press release distribution service into a global PR platform. The new brand identity reflects B2Press's expanded international footprint, technology-led approach and mission to help brands build credible media visibility across various markets.
"In the age of AI, the role of PR is changing. Brands' digital presence is becoming increasingly important, and AI-powered search experiences make trusted, organic and earned media visibility even more critical," said Ediz Tokabaş, Managing Partner of B2Press. "We support brands in this transformation through our technology, media network and reliable distribution infrastructure."
New identity signals next growth phase
With a distribution network spanning 75 countries and 24 languages, B2Press connects brand stories with relevant audiences worldwide. The platform provides companies seeking visibility in different markets with a technology-supported press release distribution infrastructure designed to make PR access faster, more transparent and more scalable.
Used by hundreds of brands, B2Press has supported the publication of thousands of press releases through a process built around speed, accessibility, reliability and transparency. The new visual identity brings this scale into sharper focus while signaling the company's next growth phase.

Shaped by movement, connectivity and information flow
The new logo and visual concept of B2Press are built around fluid forms, layered structures, movement, connection, information flow and the idea of a global network. The two flowing forms in the logo represent both motion and connectivity, as well as the journey of information as it reaches different markets.
The turquoise color palette emphasizes transparency, accessibility and forward momentum. With a minimal and confident brand language, B2Press makes its future-focused approach to global PR distribution more visible.
In the coming period, B2Press aims to continue its global expansion by strengthening its media network and developing AI-powered PR tools that support brands in a changing communications landscape.
About B2Press
B2Press is a global PR platform that helps brands distribute press releases and earn media visibility across international markets. Combining technology, editorial support and a broad media network, B2Press enables companies to share their stories in 75 countries and 24 languages through an accessible, reliable and transparent distribution infrastructure.
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