Controversial 'Queen of RichTok' Influencer Becca Bloom's Wealth Exposed - Is She Really a Billionaire?

Becca Bloom, also known on the internet as the 'Queen of Richtok' has emerged as a controversial figure in influencer/content creator circles. Following her very lavish and very publicised wedding, many have questioned the extent of Bloom's wealth, until a fellow content creator revealed where her wealth is coming from.

User Daadisnacks on TikTok shared his deep dive into Bloom and the supposed origins of her and her family's wealth. He said he was initially confused by how little information there is about where Bloom and her family's wealth is coming from, given her frequent displays of what the internet considers 'out of touch' behaviour. He pointed out that it was unusual to find very little information despite Bloom being perceived as a 'billionaire.'

The Story Behind Becca Bloom's Wealth

Upon further digging, they found that Bloom's parents are majority owners of Camelot Information Systems, a privately-held Chinese IT firm. However, CIS was once a publicly-held company, as they also found.

In 2010, CIS was listed on the New York Stock Exchange and at the time when it was public, Bloom's parents owned one-third of the company. One year since going public, a research firm released a report, 'The Fantasy World of Camelot Systems.' The report details certain issues about the firm, including that the company does not reportedly have any real employees on LinkedIn.

Another issue that the research firm found were irregularities in CIS' financial reports, and how it is being run by a CFO whose previous job was for a company where its employees have been accused of fraud.

'To be clear, none of this necessarily means that Camelot was committing fraud, but the company also reported a poor quarter of results before this and Camelot's stock price went down over 90 per cent from the highs,' the creator said.

Bloom's parents and the company's other shareholders eventually decided to take the company private. CIS was then valued at $99.2 million (estimated £72.4 million) upon going private. As Bloom's parents are the majority owners of the company, they would still make a lot of money yet not to the extent where they could be considered billionaires or how she presents herself.

Luxurious Lifestyle and Lavish Wedding

He also looked into Bloom's purchases as well as her highly publicised wedding in 2025. He noted the contrast of her wedding to the weddings of the ultra-wealthy. He explained how the latter would keep their ceremony and planning very private to an extent that photos and videos from the wedding would be seen as a spread on a publication or very publicised and grand.

'Becca struck me as this weird in-between because they only invited 50 or 60 people to keep it intimate but then also decided to blast the whole thing across social media,' The creator said.

Among the 'issues' he flagged from Bloom's wedding planning was the 'poorly-written' wedding invitations. Upon taking a closer look, the invitation Bloom shared read, 'they request the pleasure of your company of your presence.' He also cites the numerous paid partnerships Bloom posted on the day of the wedding despite being very wealthy, further giving the impression that she may not be as wealthy as she would make herself out to be.

Daadisnacks stressed that Bloom's wedding was indeed extravagant but not something that is expected from a supposed billionaire. They noted that contrary to how the very wealthy would customise their entire wedding, Bloom's own nuptials seemed to be the opposite, including the rainbow fireworks that went viral amongst Bloom's followers.

The Possible Reason for Increasing Perception

Daadisnacks also explained a possible reason why Bloom is trying to frame herself as wealthier than she really is. He noted that her top three posts are of her giving life advice, which might be the type of content she originally wanted to make and she may have taken advantage of how people with more money are usually seen as credible in online spaces. However, he suggests that Bloom may have also 'created a self-fulfilling cycle for herself.'

'Her flaunting her consumption in front of her audience has allowed her to sign brand deals with companies like Valentino, which I'm sure not only pay nicely, but allow her to continue flaunting her wealth,' the creator said.