This year just keeps getting better and better for Lupita Nyong'o.
Just weeks after taking home Best Supporting Actress Oscar for her role in Steve McQueen's 12 Years a Slave and becoming the first black African to win an Oscar gong, she is making history again as Lancôme's first black spokesperson.
The 31-year-old star joins the likes of Penélope Cruz, Kate Winslet and Julia Roberts who have previously represented the cosmetics giant.
In her new role of brand ambassador, she will appear in a series of ad campaigns shot by renowned photographers Mert Alas and Marcus Piggott. The company will start rolling out the ads in September.
"I am truly honoured to join the Maison Lancôme, a brand with such a prestigious history and that I have always loved," the Kenyan beauty said.
"I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman's freedom to be herself."
Nyong'o was chosen by the French brand because of her unique beauty.
"Her instinctive and sophisticated talent and one-of-a-kind beauty, both delicate and strength-exuding, has taken the world by storm," a spokesperson said in a statement.
"She is an outstanding example of a natural beauty; confident and simply true to herself, she embraces life with freshness, citing happiness as the most attractive form of radiance."