President Barack Obama has featured in a spoof video to encourage young Americans to sign up for government's health insurance.

Titled 'Things Everybody Does But Doesn't Talk About' the video shows the president using a selfie stick as he attempts to strike the perfect presidential pose, and playing imaginary football. We watch as eats milk and cookies, and shoots invisible hoops before being interrupted by an aide.

The two minute video, produced by BuzzFeed, which has since gone viral also sees the president rehearse the lines: "The deadline for signing up for health insurance is February 15."

The video is the latest attempt by Mr Obama to reach out to younger demographics in an effort to promote his signature health programme, healthcare.gov.

The president has previously appeared in a Funny Or Die video and has been interviewed by YouTube stars such as Kid President.