Ask Bosco
AI-driven platform aims to streamline marketing reporting, enhance ROI and reshape digital decision-making. Credit: Ask Bosco

In a landmark move underscoring the growing influence of artificial intelligence in marketing, ASK BOSCO® – an AI-powered marketing analytics platform developed by Leeds-based agency Modo25 – has secured a £4.1 million ($5.5 million) investment led by Gresham House Ventures. This funding round signals a strong vote of confidence in the capabilities of AI to transform how brands and agencies plan, monitor and optimise their advertising spend.

With the digital marketing industry facing increased pressure to deliver measurable results and transparent reporting, ASK BOSCO® enters the spotlight as a timely solution. By bringing together automated analysis, real-time performance insights, and natural language interfaces, the platform promises to simplify the complex and time-consuming process of media reporting.

AI Reporting that Works for Marketers

Traditionally, marketers have spent countless hours compiling reports across various ad platforms, wrestling with data inconsistencies and chasing after elusive ROI figures. ASK BOSCO® addresses this head-on with an intuitive dashboard that merges multiple marketing data streams into a single, coherent source. Using ai reporting, the platform enables marketers to generate comprehensive performance updates simply by asking questions in plain English.

The AI analyses cross-channel performance metrics and recommends where to invest ad budgets based on predicted returns, helping marketers shift from reactive to proactive decision-making. From Google Ads to paid social and SEO data, ASK BOSCO® offers a centralised, always-on view of how campaigns are truly performing.

For agencies and in-house teams alike, this reduces reporting friction, improves accuracy, and allows for faster, insight-led campaign optimisation. According to the team behind the platform, ASK BOSCO® aims to save marketers both time and stress while elevating the quality of strategic decisions.

Backing from Gresham House Ventures

The latest £4.1 million ($5.5 million) funding round, led by Gresham House Ventures, reflects the increasing appetite for AI-driven tools that promise measurable returns in the fast-paced world of digital advertising. Gresham House Ventures is known for supporting high-growth, tech-focused businesses that disrupt traditional industries, and their backing of ASK BOSCO® is no exception.

This strategic investment will accelerate the platform's development roadmap, expand its machine learning capabilities, and help scale operations both in the UK and internationally. The funds will also support further integration with eCommerce and CRM platforms, creating a broader ecosystem where marketers can manage and analyse performance holistically.

Gresham House Ventures believes that ASK BOSCO® is uniquely positioned to become a market leader in marketing analytics, citing its ability to combine real-time data aggregation with actionable insights as exactly the kind of tool modern marketers are seeking.

The backing from Gresham House Ventures also brings invaluable strategic guidance and access to a wider network of businesses facing similar marketing challenges. As more organisations seek clarity amidst the noise of digital channels, platforms like ASK BOSCO® are poised to deliver critical competitive advantages.

AI-Driven Marketing is Here to Stay

The investment in ASK BOSCO® underscores a wider industry trend: the growing reliance on artificial intelligence to navigate the complexity of digital marketing. With budgets tightening and accountability increasing, marketers are expected to prove value across every channel. AI-powered tools not only assist in achieving this but are becoming essential to staying competitive.

What sets ASK BOSCO® apart is its user-centric approach. Rather than overwhelming users with raw data, the platform translates information into actionable advice. It's this combination of automation and accessibility that resonates with digital professionals who are looking to make smarter, faster decisions.

Moreover, ASK BOSCO® supports a shift in marketing culture, one that embraces agility, transparency, and data-led thinking. As companies move away from siloed reporting systems and manual spreadsheets, AI tools like this one represent a meaningful leap forward.

A UK-Born Global Contender

This funding milestone places ASK BOSCO® firmly on the map as a frontrunner in the next generation of MarTech innovation. It also reinforces the UK's growing reputation as a hub for AI-powered marketing technology with global potential.

As AI continues to reshape how digital performance is measured and optimised, ASK BOSCO®'s mission is clear: To give marketers instant, intelligent insights that unlock better results with less effort.

About ASK BOSCO

ASK BOSCO® is a product of Modo25, a Leeds-based performance marketing agency. The platform provides AI-powered marketing analytics, combining real-time data integration with predictive budget allocation tools. It helps digital marketers across industries make smarter, faster decisions.

About Gresham House Ventures

Gresham House Ventures is a growth equity investor specialising in technology-driven businesses with strong market potential. The firm supports founders and leadership teams with capital and strategic guidance to help scale their innovations.

More information about AskBOSCO and Modo25.