Hyandai has opened the UK's first digital car showroom in Bluewater shopping centre, Kent, where customers can research, choose, create and buy a new car in-store without having to talk to anyone.

The open-fronted store looks and feels not dissimilar to stores such as Apple or Argos' new digital concept stores and features no sales desk or salespeople. Instead, customers can use the tablets in-store to pick and choose the car they like. The process can also be done entirely online.