Apple will likely bite the bullet and take losses rather than increase the prices of its iPhones.
Apple beat analysts' estimates in its fiscal Q2 report but did admit to some disappointing metrics.
It's even more than everyone was thinking.
The Apple Watch Series 5 will have a number of exceptional health functions, but will it be more affordable than its predecessor?
Apple AirPods battery problems can be solved with these tips.
The Apple MacBook update gives the MacBook Air a higher limit for display brightness.
The Mac maker's most affordable 2018 model was the top-selling smartphone in the U.K. in the first quarter.
For the first time, app downloads declined year over year. How concerned should the iPhone maker be?
Dutch regulators have opened an investigation into the Mac maker's App Store practices.
Apple's 5G situation looks bleak, but would it really buy chips from one of its top rivals?
Analyst Ming Chi Kuo said that Apple's device releases in the next three years will use a new mini LED screen technology.
There's a lot of computing power sitting on some wrists.
The segment is an invaluable asset to Apple's overall business.
Here are the latest rumours about the upcoming Apple Watch Series 5 smartwatch.
The Samsung Galaxy Fold will force Apple to respond with a similar device.
Apple is said to be targeting Tesla as an acquisition, which was what they said last year, too.
And that's not changing for the next few years still.
Here is the list of Apple products to be released, according to information circulating on the Internet.
China worries are haunting iPhone maker Apple.
The streaming giant has been ruthlessly poaching Hollywood's top talent. Now Apple is following suit.
New heart monitoring feature could be a game-changer for the latest Apple Watch that CEO Tim Cook wants to market for its health- and fitness-tracking abilities.
Apple responding to consumers' appetite for increasingly bigger screens as they rely on smartphones to watch and record video.